Development & Communications Coordinator

Reports to: Head of School

Status: Full-time 30 hours per week

Location: Asheville, NC

The Development & Communications Coordinator drives the operational success of Hanger Hall’s advancement efforts. This role manages data, executes targeted campaigns, coordinates school communications, and supports admissions through marketing.

Key Responsibilities:

1. Marketing & Communications (45%):

• Content & Publications: Publish parent newsletter, coordinate the annual report, and produce storytelling content and photography highlighting the student experience.
• Digital & Web: Maintain a weekly social media calendar and regularly update website content to keep branding and admissions messaging current.
• Admissions Marketing: Create and distribute admissions marketing materials, promote open houses, and track marketing ROI to help target prospective families.
• Public Relations: Act as the primary contact for local media and community partners while ensuring brand consistency across all platforms.

2. Development & Fundraising (40%):

• Annual Fund: Manage the annual fund campaign (direct mail, digital appeals, and donor acknowledgments) with a starting goal of achieving $75K and 25% growth in parent participation.
• Major Gifts Support: Support the Head of School and Board in major gift cultivation by conducting prospect research, preparing donor briefing materials, and scheduling. (Note: Direct solicitation is handled by the Head of School.)
• Events: Partner with the Director of Community Life to oversee the operational planning and execution of fundraising events.

• Experience in development, communications, or marketing.
• Strong organizational and project management skills.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Proficiency in social media management and content creation.