Senior Associate Director of Admissions

Essential Job Functions:

• Partner with the Director of Admissions and Enrollment Management to develop and execute annual enrollment, recruitment, and yield strategies aligned with institutional priorities.
• Analyze admissions data and trends to monitor progress toward enrollment, demographic, and quality goals, develop strategic plans, and monitor key performance indicators.
• Serves as a lead strategist for large-scale recruitment and yield events for prospective and admitted students.
• Provides strategic oversight of lead management and inquiry to application conversion efforts across the school. Focus on building and maintaining a strong top-of-funnel data-informed outreach, funnel optimization, and performance tracking refinement.
• Develops and refines lead generation and nurturing strategies that support enrollment growth.
• Designs and implements recruitment, marketing, and outreach initiatives, tailored to the unique needs of the various market segments (geographic, divisional, etc).
• Supports the Director by offering oversight of daily admissions operations, including CRM systems (e.g., Ravenna, Finalsite), and improves workflows for applications, communications, and targeted outreach.
• Leads select admissions committees; reviews and evaluates applications; interviews prospective students and families.
• Manage and mentor admissions counselors and Enrollment Office staff, training, and professional development.
• Collaborate with academic leaders, College Counseling, program directors, and faculty to support a cohesive approach to recruitment and academic counseling.
• Works closely with marketing, IT, and other departments to ensure the school's outreach strategies are consistent with the school’s branding.
• Represent the School at fairs, events, and outreach programs; engage actively in the life of the School.
• Supports the daily operations of the Enrollment Office.

• Master's degree in Education, Communications, Marketing, or related field.
• Minimum 5 years of experience in admissions, recruitment, or related field.
• Proven track record of success in admissions and recruitment.
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Ability to work in a fast-paced environment and prioritize multiple tasks.
• Experience with CRM systems and data analysis.