SEO Specialist - Remote

This is a Full Remote job, available from anywhere.

Pro Coffee Gear is a dynamic and rapidly expanding e-commerce company that specializes in providing top-tier espresso machines and related parts to coffee enthusiasts worldwide. We pride ourselves on offering high-quality products alongside exceptional customer service to ensure that every coffee aficionado can enjoy the perfect cup.

We are looking for an experienced and analytical SEO Specialist to take ownership of our organic growth strategy. You will be responsible for increasing Pro Coffee Gears visibility in search engines, driving qualified organic traffic, and improving the user experience across our content and product pages. This role requires deep SEO expertise, a passion for performance-driven content, and a collaborative mindset.

The successful candidate will be responsible for:

• Developing and executing a comprehensive SEO strategy to drive organic traffic, improve rankings, and increase conversions.
• Conducting keyword research to identify high-impact opportunities and gaps across our product and content categories.
• Optimizing on-page SEO, including site structure, metadata, internal linking, and content enhancements.
• Collaborating with engineering to improve site speed, crawlability, indexation, and structured data implementation.
• Developing and leading a scalable link-building strategy to grow domain authority and rankings for competitive keywords.
• Identifying and building relationships with relevant partners and influencers to drive high-quality backlinks.

• Deep SEO expertise and experience in developing and executing comprehensive SEO strategies.
• Strong analytical and problem-solving skills, with the ability to collect and analyze data to inform SEO decisions.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Passion for performance-driven content and a commitment to delivering high-quality results.
• Experience with keyword research tools, such as Ahrefs or SEMrush.
• Knowledge of HTML, CSS, and JavaScript, with the ability to optimize on-page SEO elements.